I'm intrigued as to why there's a sudden (apparent) interest in the Act.
Briefly, it's an Act of Parliament that makes it an offence to offer to treat someone for cancer or give advice about treatment...
"4 Prohibition of certain advertisements....unless you are making the information available for healthcare practitioners.
(1)No person shall take any part in the publication of any advertisement—
(a) containing an offer to treat any person for cancer, or to prescribe any remedy therefor, or to give any advice in connection with the treatment thereof;"
There haven't been very many prosecutions under the Act, though things probably don't get that far as most people will remove misleading claims after discussions with Trading Standards. A few websites have closed down, events have tried to move venues (doesn't really work, still illegal) or speakers have been removed from the programme - it all seems to be quite low level stuff really.
Incidentally I've known of the Act since at least 2010, it's fairly well-known among skeptic bloggers I think.
*to be fair I've not really been looking for it before now so I don't know if it's always been this much talked about, or if this is a real and recent increase.
Additional comments policy - note that any approved comments are very likely to be published as plain text with no website hyperlinks. This is both an anti-spam and anti-conspiracy-theory strategy.
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Comment policy: I enthusiastically welcome corrections and I entertain polite disagreement ;) Because of the nature of this blog it attracts a LOT - 5 a day at the moment - of spam comments (I write about spam practices,misleading marketing and unevidenced quackery) and so I'm more likely to post a pasted version of your comment, removing any hyperlinks.
Comments written in ALL CAPS LOCK will be deleted and I won't publish any pro-homeopathy comments, that ship has sailed I'm afraid (it's nonsense).